Matrix

LOGO - CONCEPT

After 18 years, audiences would get the chance to revisit one of the most beloved franchises of all time - The Matrix. I was so excited when I heard we were plugging back in and would get to see Neo and Trinity again.

For this concept, I chose to focus on what it would be like if you booted up that old, retro computer in the corner of your basement after not using it for 2 decades. Broken and beaten, but still functioning. We start with the DNA of code - the 1’s and 0’s. As the camera pulls backward we see we were inside one of the the letters of the Matrix’s iconic design. Shattered and fragmented, the main title reveals itself through the digital rain.