LOGO - CONCEPT
This was an exploration into what a unified Jurassic Park / Jurassic World logo animation could feel like. One mark that brings the whole franchise together.
The idea starts with those iconic park doors opening, blasting out light, and pulling us into this thick, hazy amber space. As we drift through it, silhouettes of iconic dinosaurs start to appear. More like impressions or memories than fully defined creatures. The camera keeps pulling back until, ultimately, we find the T. rex. It’s as if it is looking right at us. It starts to tilt it’s head as it fossilizes into the classic silhouette and revealing the logo.
Credits:
Design: Michael Daniels
Creative Director: Suppasak Viboonlarp
Executive Producer: John Busenberg
All work created at DevaStudios